The flower that Chanel No.5 uses for its fragrance is 'Rosa Centifolia'. It is a rose of a hundred petals.
It comes from Grasse, a small town in the hills of Provence for the last 89 years.
Coco Chanel launched Chanel No.5 in 1921, and it was an immediate success, and since its creation it is still the best selling perfume in the world today.
Grasse is perched in the hills above Niece and Cannes and its flower fields have long been considered the world's capital of perfume. Grasse is far enough inland so that it is sheltered from the sea air, and it has fertile soil and a sunny and temperate climate which make it ideal for flower farming.
Rosa Centifolia blooms only once a year for about five weeks in May and early June. The prime picking time is between May 15 and 25.
In 1959 Chanel No.5 joined the permanent collection at the Museum of Modern Art in New York.
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