The poppy's significance to Remembrance Day is a result of Canadian military physician John McCrae's poem In Flanders Fields. The poppy emblem was chosen because of the poppies that bloomed across some of the worst battlefields of Flanders in World War I, their red colour an appropriate symbol for the bloodshed of trench warfare. A Frenchwoman, Anna E. Guérin, introduced the widely used artificial poppies given out today. Some people choose to wear white poppies, which emphasises a desire for peaceful alternatives to military action.
The Royal Canadian Legion suggests that poppies be worn on the left lapel, or as close to the heart as possible.[22]
http://en.wikipedia.org/wiki/Remembrance_Day
On November 11 Canadians wear poppies and gather at war memorials across Canada to pay tribute to those who died in war. At the 11th hour of the 11th day of the 11th month, the time the Armistice of World War I was signed in 1918, we observe two minutes of silence to remember.
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